Why Claire?
Claire Johnston is a highly skilled project manager with a strong design and product development background. Her experiences range from K-12 Art Education to product/packaging design, development & sourcing.
In Claire's current role, she partners with cross-functional teams to define briefs, manage end-to-end creative process and drive key stakeholder alignment & approvals through delivery. Claire manages the packaging rebrand of 3M's $6.7 billion acquisition of Acelity, Inc. from development of the style guide through execution of production art. She leads a team of Design Operations Project Managers to execute on 3,000+ pieces of rebranded artwork aligning 3M's legacy wound care branding with acquisitions, and maintains global brand standards through the lifecycle of the creative process. Claire has developed project plans to meet campaign goals and hit on time delivery with strong communication through the project and leading up to launches. She works with Global Design Operations leaders to establish best practices in the creative operations process.
As brands continue to transition further into a digital-first culture, there has been increased pressure on design teams to deliver while also being pulled in many different directions. Designers are often called upon to build budgets, timelines, schedules, and evaluate new tools or respond to proposals. However, in most instances, design processes, workflows, and team structures have not kept up with the pace.
DesignOps as a role manages everything that a designer does in a given day that is not design, from admin tasks, project coordination, and tool management to recruitment, onboarding, and cross-functional education and enablement. But does that mean a DesignOps team doesn't have to be creative? Join this session to dissect the ideal DesignOps archetype based on varying size, scale, and maturities of the design function.
In an increasingly remote workplace cross-functional teams face a lack of efficient transfers of information with meetings and emails often being the primary source of information sharing. As design operations leaders, understanding human psychology can help us create systems and processes that support both our cross-functional teams and our designers to decrease time spent in meetings and responding to emails and instead focusing on deep work that drives results. Join this interactive workshop lead by a former teacher as we discover the different frameworks and methods that design operations leaders should be addressing as it relates to alleviating inefficiencies.
Check out the incredible speaker line-up to see who will be joining Claire.
Download The Latest Agenda