Experience IBM’s bespoke Design Thinking approach in practice on their Austin Campus
IBM Studios Austin employs nearly 400 designers occupying 50,000 square feet spanning two floors of IBM’s Austin Campus. This studio focuses on product innovation and development, representing one of their 30 global studios. The space features a combination of collaborative learning and working spaces where product teams are empowered to design for IBM’s most invested business units.
Join fellow attendees for intimate tours of the space led by IBM’s top designers. A private presentation for our group will provide a window into IBM’s custom Design Thinking methodology, leveraging unique principles, keys and an iterative “Loop” model. Learn how one of the world’s most powerful and reputable technology companies successfully pivoted toward a human-centric focus. Click here to download the brochure.
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