Why Stephanie?

Stephanie Moritz is Chief Marketing and Communications Officer of the American Dental Association and is responsible for leading the transformation of ADA Communications, Membership Marketing, Research, Digital Experience, Creative Services and Public Affairs. Under her leadership, the ADA has changed the way it engages its members, prospective members, influencers and the public. She has grown the ADA brand, net new members, non-dues and reputation through the implementation of Design Thinking, cutting-edge marketing segmentations, PESO data-driven campaigns, member and prospective member panels, digital transformation, engaging storytelling, and a new ADA Vision and Masterbrand strategy.

Most recently, Ms. Moritz was Senior Director, ConAgra Foods, and was responsible for leading and transforming public relations, social media, content marketing, and community management for ConAgra’s Consumer Foods brands, such as Slim Jim, Chef Boyardee and Healthy Choice. Ms. Moritz is an advocate for collaborative and integrated approaches, content marketing, digital and social media and shaped ConAgra’s enterprise-wide social media strategy, customer care, content marketing, multi-brand public relations, spokesperson platform, first-response consumer findings approach and a real-time content marketing news room. Ms. Moritz was recognized as PRNews Top Women in Healthcare, PRNews Top Women in PR; Golden Bridge Awards Gold Category Winner: Female Professional of the Year and Marketing Executive of the Year; Media Post’s Online Marketing All Stars and one of PR Week’s “40 Under 40.” The ADA Team has been recognized for its leadership during COVID-19, winning the Silver Steve Award from American Business Awards, Golden Trumpet from the Publicity Club of Chicago, and an Award of Excellence from the Public Relations Society of America.

Prior to joining ConAgra Foods, she held leadership positions in The Hershey Company, Jim Beam Brands, EBS/Porter Novelli Convergence Group, Illinois House of Representatives and Walt Disney Attractions, Inc.