Andrea Jackson is known as a user experience designer who likes to solve gnarly problems through human-centered design. She works with stakeholders who want to deliver on their company's vision by creating experiences that go above and beyond customer expectations and provide immediate value.
As an experience designer, Andrea brings a wide variety of people together, engage them in design research, and use their input to develop insightful solutions. She has used this process to redesign the internal call routing system for a Fortune 100 insurance company. As a result, call times fell by several minutes and the number of unnecessary transfers was cut in half.
As design teams expand their scope across industries, it's becoming more important for design to be seen as a true, cross-functional partner in the business rather than a smaller, "nice to have" function. Utilizing your place in the C-suite to further the reach and capabilities of your team will help build a stronger design culture within your organization. What can you do to reframe design in a way that will deliver value enterprise-wide.
Check out the incredible speaker line-up to see who will be joining Andrea.
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