April 10-12, 2023
Grand Hyatt Tampa Bay | Tampa, FL
William Gordon
VP of Design BlendJet®William Gordon is an award-winning people-centered industrial designer with over 20 years of experience. He has worked in corporations, for non-profits, and as a consultant across developed and developing markets in leadership, design, educational, and research positions.
People: William uses design to connect people. Factory workers to end-users collaborate to create something new.
Process: Design is magic. He excels at bringing that magic to market.
Product: William looks at the entire life of a product to understand the consequences of the smallest details.
Day 2 | Tuesday, April 11
1:30 PM BENCHMARKING SESSION | New Product Development: A Hero's Journey
How we communicate the vision for products or experiences is vital to gaining support and buy-in from outside stakeholders. Too often, design approaches are explained complexly and can take away from the central goal, especially when cross-functional involvement seems to prevent your teams from doing anything innovative. Join this session as we delve into the different actionable tools and processes to overcome typical organizational barriers to advancing an innovation agenda in today's environment.
Check out the incredible speaker line-up to see who will be joining William.
Download The Latest Agenda
