Daniela Busse

Daniela brings product research, innovation, and development leadership at Samsung, Microsoft, Citi Ventures, SAP, Oracle, and eBay. Leader of the San Francisco Interaction Design Association, a 5000+ member organization changing the face of technology every day. Product experience analysis and design through strategic customer, consumer, market, and user experience research and iterative product definition. Co-chairing at ACM's CHI conference on Human-Computer Interaction. Team Director and Project leadership for Research, UX, & Innovation, at Samsung R&D (UX Innovations Lab), SAP Labs (Office of the CEO, Palo Alto), Microsoft (Redmond), Citi Ventures (Chief Innovation Office, Palo Alto), and Oracle Marketing Cloud.