Research is an academic, specialized discipline that largely operated in the shadows. Over the last few years there has been an explosion of interest in the discipline, which means that many researchers now need to educate, inform and influence non-specialists. Jonathan will talk about some of the challenges, the approaches that his team have tried (with success or not!) and provide some foundational tools that can help business folks and design researchers collaborate more effectively.
Check out the incredible speaker line-up to see who will be joining Jonathan.
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