
Amanda Caparelli
More content by Amanda Caparelli
Design & Innovation Global September 2020 Market Study
September 10 by Amanda CaparelliOver the past several months, D&I Global surveyed Design & Innovation leaders across a wide variety of industries and positions to determine exactly how the developments that have emerged due to COVID...
Design Thinking Meets HR: Solving Problems With the Employee in Mind
March 16 by Amanda CaparelliDesign thinking can help HR professionals to better understand and empathize with employees, both current and prospective, by beginning to understand how to alleviate the pain points associated with a...
Social Media Meets User Experience and Care
March 02 by Amanda CaparelliLeveraging the power that social media engagement and customer data can provide could lead to potentially transformative changes the future of your company’s user experience.
What is Service Design?
February 25 by Amanda CaparelliThere is no single agreed upon definition for service design, yet its importance is continuing to grow as more conversations surrounding scaling and operationalizing design are being had within organi...
Design and Design Thinking for the Non-Native Designer
February 18 by Amanda CaparelliEvery businessperson should – in some capacity – be able to leverage a design thinking mindset when solving problems and working toward more innovative solutions or products for consumers.
AI Inclusivity and Design Thinking
February 10 by Amanda CaparelliAI programs and algorithms are only as neutral and fair as their programmers, designers, and the data they have been trained on. Design thinking can serve as an effective way to think more mindfully a...
Customer Journey Maps: Aligning an Ever-Changing Landscape
February 03 by Amanda CaparelliProperly understanding the journey that any given customer may take when interacting with your brand, product, or service is critical in today’s consumer-driven market.
Disrupt or Fall Behind: Digital Banking in ‘The Experience Age’
January 27 by Amanda CaparelliKey aspects behind how the banking industry has been run for decades are massively shifting in order to keep up with the today’s digital consumer expectations.
Service Design for CX: Generating Value for Everyone Involved
January 21 by Amanda CaparelliWhile customer experience puts the customer at the center of design implementation and management, service design takes this human-centered approach one step further.
“A Tale of Two Coffee Shops”
January 13 by Amanda CaparelliFjord has worked to create an applicable, simple way to distinguish the meaning of Service Design in people’s day-to-day lives, utilizing the relatable example of two coffee shops.
Bridging the Internal Language Gap
January 07 by Amanda CaparelliBecoming a design-led organization is easier said than done. When considering the vast inconsistencies between design and business, interactions are frustrating and oftentimes ineffective.
Hyper-Personalization: Breaking the Boundaries of Customer Connectivity
January 02 by Amanda CaparelliAs consumer expectations increase and the demand for digital service grows, it is critical to prioritize meaningful engagement and customer loyalty through personalization.