Michael DeJager
Michael DeJager is Principal Analyst and Head of Product Development for IQPC's Customer Management Practice. Design & Innovation represents a portfolio of content and events within the Customer Management Practice. He brings 10+ years of experience in market research and event production across industries and regions. He originated Design & Innovation's annual Design Thinking and Service Design programs in 2017. His responsibilities now include management across Customer Management Practice content and events and serves as a contributor across portfolios.
Fun Fact: Despite Michael’s Oklahoma roots, he maintains an obsession for fine dining, outrageous hospitality, travel and martinis.
More content by Michael DeJager
Service Design as a Tool for Social Impact
February 12 by Michael DeJager
Service design, blending an empathy-first approach with many tenants typically associated with systems thinking, creates a strong platform to solve many big, hairy, audacious problems.
Measuring the ROI of Design
February 06 by Michael DeJager
How can you help your organization tell a powerful story about what design has proven to return to organizations that have invested in design capabilities?
Demystifying Design Thinking
January 03 by Michael DeJager
Design Thinking is an innovative approach that combines service or product design with human behavior. But why does design thinking matter to you?
5 Pitfalls When Managing Change with Design Transformation
January 03 by Michael DeJager
Many organizations are amidst a huge transformation driven by a human-centered approach to innovation across the business. Where design-led transformation can be difficult for small- to medium-sized...
Human-Centered Systems Thinking
January 03 by Michael DeJager
Systems thinking describes the interconnectedness between different things that eventually result in an experience. It's looking at the much less sexy systems that need to effectively interact in orde...
